When you were growing up, you probably heard someone say,

“Don’t worry about what other people think.”

Or at least, I heard this growing up in North Carolina. Maybe it was because I was a dork, who knows. I even hear it at personal development programs I attend every year for T. Harv Eker, Chet Holmes, Robert Kiyosaki, Blair Singer, Tony Robins…(great trainers and business coaches that I highly recommend)

And in that context – it’s right. People’s opinions are reflections of themselves and have nothing to do with you. But what about when it comes to your business? Does that change the dynamics? You bet it does.

When people voice out their opinions on the Internet – that’s your reputation on the line.

Do you monitor your reputation? Monthly, Weekly, Daily? If so, great, how are you addressing it? If not, why not, people love you and people hate you. It might be good to find out what they are talking about. And if there is no chatter – well, then your business is not really in business, is it?